Terms of service

The service is provided by Adrien Lacour, a freelance corporate photographer established in France, referred to here as “I” or “me”. You are referred to as “you” or “the client”. There is no company behind this: you are contracting with a named person who does the work.

This service is sold to businesses, for business purposes. By commissioning a project you confirm you are acting on behalf of a company, an organization or a registered independent professional, and not as a consumer.

I do not sell to consumers, so consumer protection rules that depend on a business-to-consumer relationship, including statutory withdrawal periods, do not apply. If you are an individual buying for personal use, this is not the right service, and I will say so rather than take the order.

I direct portraits and brand visuals produced with AI: founder and executive portraits, team portraits, office scenes and brand imagery. A project starts from a brief describing your needs, your brand and the intended uses. I set the visual direction, run the production, sort the results, and deliver the files that hold up.

AI produces the images. The direction, the selection and the correction are mine. How the production step works and how it is disclosed is set out in my AI disclosure.

Every project is quoted from its brief: volume, complexity of the brand requirements, formats delivered. The quote states the price, how long it stays valid, and the payment terms. Published prices are entry points, not a rate card: scope is set project by project. An accepted quote is the order.

Files are delivered digitally, organized by use case, through a secure delivery link. The number of revision rounds included and the timeline are stated in the quote. You have a reasonable period to raise anything that does not match the brief.

Revisions requested before you sign off on the deliverables are included. A revision requested after final sign-off is quoted separately, as is any request that requires a new production run rather than a correction.

Once the project is paid in full, you may use the delivered images for the uses defined in the quote: your website, social accounts, commercial materials, employer branding and press, within the agreed scope. Rights are granted for that scope. They are not exclusive unless the quote says so in writing.

I may mention the engagement as a reference unless you ask me not to. Using images that show identifiable people also depends on section 7.

Every person portrayed consents directly, in writing, through their own link. That consent is not given by their employer on their behalf. Where the buyer and the person portrayed are the same, it is still recorded per person.

The production step processes facial data. What is collected, where it is stored and how long it is kept is set out in my privacy and data policy and the list of subprocessors. If a person withdraws consent, their images are removed from the project.

You appoint a single point of contact and provide what the project needs: references, brand guidelines, and where relevant the source photographs of the people portrayed.

You warrant that you hold the rights, or a sufficient license, to every image, photograph, illustration, trademark or creative work you send me as a reference, or that those elements are free of rights. References are a starting point for a directed creation, never a way to reproduce someone else’s work. You handle any third-party claim relating to an element you supplied, and you indemnify me against the financial and legal consequences of such a claim. If the rights cannot be evidenced, the element is dropped from the production.

I owe you care and skill, not a specific creative outcome. The direction is set and validated with you, and how a portrait reads is a shared judgment: I do not guarantee a subjective result. What I do commit to is that nothing I would not put my name on gets delivered.

Whether AI-produced imagery is acceptable on your own corporate assets is your decision and your internal policy, not something I can warrant. I am not liable for use of the images outside the scope agreed in the quote, nor for a failure of consent that falls to you.

Every person portrayed must be an adult. I do not produce portraits of minors, and I do not accept source photographs of minors, whoever commissions the project.

The photographs you send me, and the images I deliver, are not sold, not shared beyond the subprocessors listed in my list of subprocessors, and not used to train any model, mine or anyone else’s. They are not used to improve the service either.

The images may not be used to produce sexual or pornographic content, to depict a person in a degrading or discriminatory way, or to represent a public figure or any third party who has not consented. I decline any project with that intent, and I stop one that turns out to have it.

These terms are governed by French law, which is where I am established. If we disagree, we look for a settlement between us before anything else. Failing that, the dispute goes before the competent courts.

These terms may be updated to reflect changes in the service or in the applicable rules. The terms that apply to your project are the ones in force when your quote was accepted. The date below says when this page last changed.